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The Velvet Edit

  • May 18 2018

    Hey, hey it’s almost summer. Here is what’s hot

    The first day of summer is weeks away, which in our opinion, feels like a bit of a misnomer. In Southern California, we’ve already switched out boots for slides and sweaters for tees. Of course, there are some pitfalls to the change in weather, and navigating the trends in soon-sweltering temps can get a bit sticky so we complied our Velvet Edit of what you need now and definitely later.
  • May 9 2018

    Just For Mom, We Made a Gift Guide

    We decided to take the guessing out of what to get mom this Mother’s Day by asking Jenny Graham and Toni Spencer, our Creative Directors, moms and general perfect-present pickers, for their ideas what your mother really wants. Here’s their curated collection.
  • May 7 2018

    LA Stories: A laid back weekend in Ocean Park

    Living in LA can be 24/7 busy so sometimes we make a concerted effort to slow it down. Our LA Stories in Ocean Park was the perfect weekend break to showcase our new Summer Collection. “Close to Venice Beach, Ocean Park feels like a breath of fresh air from other hipster areas, but it still has it’s own vibe,” says Jennifer Patryn, who helps us style the looks for the shoot.
  • April 26 2018

    Hey Guys. Here’s your summer style guide.

    Being based in Southern California, there’s a few things we do well in the heat—avocado toast, music festivals and summer style. For our men’s collection this season, Head Designer Andrew Hinkley went above and beyond when picking fabrics, details and cuts to make your summer look totally effortless. So, before you stock up, we picked his brain on what the key pieces you should add to your wardrobe and start wearing now.
  • April 19 2018

    Trend Spotting: Spring/Summer Linen

    Few things put us more in the mood for summer than slipping into linen. This breezy natural fabric manages to be both casual and a bit dressy—always looking on-point whether you’re at an afternoon wedding or poolside. For our Spring and Summer collections, Creative Directors Jenny Graham and Toni Spencer designed some gorgeous pieces with on-trend details and silhouettes, while still staying to true to the organic nature of this lightweight fabric. Here’s how to wear and care for your summer style MVP.

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