The Velvet Edit
We launched our first collection in 1997 and it’s safe to say we’ve been tee obsessed ever since.
Our idea was simple: a brilliant basic paired with laid back California cool.
An understated standout and every day champion. If the tee fits, wear it
Check out the tees that started it all.
Here’s where we showcase everything we’re loving this minute. From great reads to must-try trends to inspiring people we’re crushing on, it’s a peek into our lives here at Velvet. Also updates on contests, collabs and where our newest stores are cropping up. Enjoy!