The Venice Beach Boardwalk: When thinking of a spot to shoot our latest L.A. STORIES as well as preview our Spring Collection, the Venice Beach Boardwalk seemed perfect. One of our favorite stylists, JENNIFER PATRYN worked with Jenny and Toni (the ladies behind every collection), to create the perfect LA Story. “Basically, we wanted it to look like quintessential California so the vibe was classic, a little bit old school with pops of color.” adds Patryn.
Team Velvet spent the day renting bikes and checking out the surfers at Breakwater, the street art, as well as the always-necessary latte at Menotti’s Coffee Stop (it’s on one of the many tiny charming side streets that weave down to the beach). As far getting the Boardwalk look? Patryn says her must-haves are The LEANDRIA PANT (“The fit is amazing and looks good on every body type,” adds Patryn); The MIMI DRESS, proves to be a great day-to-nighter; and the striped ADDYSON HOODIE has been unofficially deemed the perfect spring sweater since it’s a cotton/cashmere blend—the epitome of laid back luxe.